Work 1
We help manufacturers of physical mass-produced products to transform hidden product problems into protectable, mass-producible product solutions.
Awards 2
2025
Frankfurt
DesignPlus
Design & Innovation
2025
Hanover
IFDesign
Award
2025
Germany
PLUS X AWARDS
Design & Innovation
2024
Düsseldorf
Nominated German
sustainability award
2024
Paris
Innovation Award Gold
2020
Munich
Universal Design
Jury
2020
Munich
Universal Design
Consumer
2019
Tokyo
Universal Design
Award
2018
Hanover
IFDesign
Award
2008
Basel, Switzerland
World Didac
Innovation Award
1997
Italy
Inhabiting Time
Silver Award
1993
Plywood AG
Design Contest
Gold Award
Clients 3
Innovation Process 4
Since the founding of Gerig Design AG in the 1990s, product design has changed dramatically due to increasing complexity and new technologies. It has become interdisciplinary, with specialized departments for innovative solutions. But one thing remains constant: good design is not an end in itself – it puts people at the center and solves real problems. Transforming challenges into successful products requires a structured process. From identifying untapped potential and developing concepts to market launch – we guide companies step by step along this path.
Innovation begins with the first step. In our initial consultation, we analyze your company, your industry, and your challenges in a low-threshold initial meeting. We outline our structured innovation process – from identifying potential and defining problems to concept development and implementation. This provides a clear framework for a targeted and efficient innovation project.
initial consultation
Innovation begins with asking the right questions. We help companies identify hidden potential in their industry – through market analysis, structured observation, stakeholder workshops, and targeted surveys. From untapped opportunities, we develop relevant problems and, together with you, lay the foundation for successful product innovations.
Potential research
Innovation processes often arise from a problem or an unmet need. Together with your team, we develop needs and stakeholder analyses, define the problem, generate ideas, develop solutions and feasibility studies, and guide you through to market launch. Workshops take place at your company, in our studios, or at external locations.
Problem definition
A concept makes the path from idea to goal transparent for all involved. We support your team through the various phases, utilizing workshops, studies, focus groups, and interviews. The aim is to collaboratively gather and evaluate ideas and document the implementation decisions in a clear written or visual concept.
Concepts
Based on the briefing and concept, our specialized engineers and designers from the fields of product design and invention develop concrete solutions. In several phases, we work together with the client to arrive at the best solution. In addition, we collaborate with proven specialists to quickly create professional functional models and prototypes.
creation
Once market potential has been identified, needs understood, problems defined, ideas generated, and concepts evaluated, the product moves into detailed development, prototype construction, and production. If needed, production specialists support your team to ensure timely and effective implementation – until everything is ready for a successful market launch.
